Yves Saint-Laurent and Dua Lipa: a campaign in the middle of the Moroccan desert

British-Albanian-Kosovar singer, model and actress Dua Lipa, YSL global ambassador, celebrated Morocco through a campaign for the new fragrance “Libre Flowers & Flames”.

Dua Lipa is the face of the advertising campaign for Libre Flowers & Flames, Yves Saint-Laurent’s Floral fragrance for women, shot in Morocco, more precisely in the Agafay Desert, last April. When it was launched, the British-Albanian-Kosovar model and actress paid tribute to Morocco by commenting on a making-of published on the official YSL Beauty Instagram account on September 2, in which the brand invites you to “take a trip to the heart of the Agafay Desert, in Morocco”, a place described as being “the heart and soul of Mr. Yves Saint-Laurent”.