This Moroccan city could compete with Marrakech

A Moroccan city has great ambitions, welcomes many projects and can compete with Marrakech, a city considered to be the best tourist destination in Morocco.

Thanks to the revival of the Tétaouira-Mogador tourism station which mobilizes foreign investors, Essaouira poses as a competitor of Marrakech. The government of Aziz Akhannouch and a consortium led by the Egyptian billionaire Samih Sawiris, alongside his compatriot Hussain Al Nowais – Hotel Magnat – and the businessman Émirati Hossam Al Shaer signed a first agreement of 230 Millions of dollars. These three foreign investors will finance 50 % of the 500 million euros required over ten years for the realization of the tourism project. Initiated since 2006 as part of the Azur plan, this tourism project struggled to materialize due to the lack of funding.